In 2020, Disney launched the Positively Minnie campaign which positioned Minnie as a character with her own positive voice. The campaign’s goal is to inspire fans by showing Minnie living her Best Life — pursuing her passions, treasuring her friendships, and spreading kindness. Partnering with Disney, I helped write, storyboard, art direct, animate, and edit 11 fully customized episodes for the short form video series, as well as create supporting social assets that aligned with their wider campaign.
POLKA DOT DAY
Minnie is throwing a party in honor of Polka Dot Day! Grab your best pals and join Mickey, Daisy, Donald, Goofy and Clarabelle for the first episode of Positively Minnie, a new series about all things Minnie.
A SWEET SURPRISE
Minnie gets the sweetest surprise on Galentine's Day! Grab your favorite gals and join Minnie, Daisy and Clarabelle for a day of fun and friends in this heartfelt episode of the Positively Minnie Series.
A MORNING WITH MINNIE
Minnie's morning is off to a great start! Join her as she gets ready to take on the day in this episode of the Positively Minnie Series.
